How to Launch a Book Course

Learn how to launch and market your book, taught by Scribe Co-Founder and Head of Author Marketing Zach Obront

The How to Launch a Book course is the follow-up to our
How to Publish a Book course.

Format: Self-Directed Course
Duration: 2-4 Weeks
Time: Varies
Price: Free

Once you have your book published, it’s time to launch your book and start marketing it.

This course will guide you through every part of the book launch process so that you can get your book in front of as many people as possible.

Because after all, it’s not just a book. It’s your legacy. Let’s make sure your launch is done right.

Course Outcomes

  • Identify your goals, positioning, and audience
  • Learn how to get book reviews
  • Uncover the details of media coverage and paid promotion

Inside The Book Launch Blueprint Course

Now that you’ve published your book, launching it and marketing it is a whole different ball game. In this course we give you everything you need to have a successful book launch and get your book in readers’ hands.

 

Watch a Sample Lesson: Understanding Your Goals


Book Launch Course Contents

• 11 video lessons
• 8 supplemental readings
• Free copy of The Scribe Method book


Enroll


Book Launch Course Lessons

1. Introduction
2. Understand Your Goals & Champagne Moment
3. Identify Your Audience
4. Determine Your Positioning & North Star Statement
5. Pillar #1: Your Audience
6. Pillar #2: Centers of Influence
7. Pillar #3: Reviews
8. Pillar #4: Media Coverage
9. Pillar #5: Paid Promotions
10. Turning Your Attention into Success
11. Conclusion

Your Course Instructor

Zach Obront

Scribe Co-Founder and Head of Author Marketing

  • Author of the WSJ Bestseller, The Scribe Method: The Best Way to Write and Publish Your Non-Fiction Book
  • Managed the launch of countless NYT bestsellers including Can’t Hurt Me by David Goggins (the #2 bestselling memoir of 2019, behind Michelle Obama)
  • Led the Scribe Author Marketing team through over 200 major launches
  • Created the Scribe process used by 1600+ authors to write, publish, and market their books

Join Scribe Coached Author

Get the expert guidance and accountability you need to finish your book.

Scribe Coached Author is available as an optional add-on as you go through Scribe Book School. You’ll work directly with Scribe’s Senior Editorial Team and other authors around the world on their book-writing journeys.

A few things included in the 12-month program:

  • 3 Private Consults with Scribe Editors
  • Weekly 60-Minute Live Q&As
  • Private Facebook Group
  • Quarterly Author Roundtables
  • Discounts on Services
  • And much much more…

Writing a book is like nothing else you’ve ever done, which is why we offer professional support and accountability every step of the way.


Loved by Authors Across the Globe

“I tuned in every single day, and I’m amazed that you guys made it no-bullshit, straightforward, value-driven, and no upsells—I just love it. I want to tell you, quite frankly, out of all the free classes I’ve done in my life, this was the best training program I’ve ever done. I can’t wait to tell people about this. It’s just amazing. Thank you so much.”

Jimmy Naraine
Winner of Udemy’s Innovation Award

“Almost halfway through #BookSchool. Tucker Max and the team at Scribe Media have helped two of my favorite humans write their books. Excited to see what comes out of me.

PS. They have put together one heck of a training… so much content that I’ll have to rewatch it more than once. Bravo.”

Jenae Lyn

“Sat through a 5-hr online course as part of my #bookschool today @scribemediaco. I could have listened forever! Can’t wait for more! Now, I just have to open the dusty vault (which is my brain) and finish hashing out all my thoughts into print. This is so inspiring and exciting!”

Fabi Tempio-Hillier

“If you are finally, or secretly, wanting to write your book then @scribemediaco will ease your process, clarify your why, and offer the keys to your outcome! AMAZING team contributing now for free to all of us Authors.”

Tatiana Dudyez

“Deep into @scribemediaco’s #BookSchool. Yesterday’s class moved me leaps and bounds on my next book project in a way I could not have imagined. And it’s free!”

Julie Bestry

“It’s never late to learn something new! #bookschool classes @scribemediaco are eye-openers! Great knowledge sharing by @TuckerMax and midnight learning was super fun. More power to Scribe Tribe!

Shruthi Sharma

Courses Authors Also Enrolled In

How to Write Your Book
Learn more

Unsure which type of book you should write? Watch this video

Why is Scribe Book School Free?

You get what you pay for, right? Not here.

We believe everyone on earth has a story to tell and knowledge to share, and their wisdom should be put in a book so their legacy and their impact on others won’t be lost. Especially the people who can’t afford our services (which range from $10k to $100k+).

Everyone should have access to the exact same information as anyone else, so their books can be just as professional as the people who can pay for our services. That’s our mission, and with the uncertainty in the world, it’s even more important now than before.

People need the tools to be able to take their destiny into their own hands, and we can help by teaching you everything you need to know to write your book, right now.

Other Ways to Learn

Get a Copy of The Scribe Method
Download
Subscribe to our YouTube Channel
Subscribe
Listen to the Book School Podcast
Listen

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